NextGen Purpose | Where Change Takes ShapeNextGen Purpose | Where Change Takes Shape

NextGen Purpose · Est. 2017

Conscious living,
practiced —
not just
podcasted.

Founded by
Founded by Justine Reichman · Est. 2017
1.5M+
Downloads
330
Episodes
50+
Countries
As seen in
The Wall Street Journal · The Spruce · Apple Podcasts
Philosophy
Built on one idea: incorporation, not perfection.

Weekly conversations with the founders, scientists, and practitioners actually reshaping how we live — plus writing, Ask Justine's curated wisdom, and a community built around one idea: purpose over perfection.

Essential Ingredients podcast — 330 episodes, new every Monday
The Journal: essays and editorial, published weekly
Ask Justine: one place to draw from every expert conversation
Events, guides, and a conscious living community

Happening Now

Join us in the room.

TheNOBO × Essential Ingredients
September 10

Circular Fashion · $12.51

TheNOBO × Essential Ingredients

An intimate evening of conversation, champagne, and authenticated pre-owned luxury at TheNOBO's Presidio Heights boutique. Benefiting Marin Foster Care.

5:30–7:30 PM · Presidio Heights, San Francisco

M Is for More: LiveSeptember 22

Live Event · Tickets Available

M Is for More: Live

Menopause. Andropause. Midlife. In the same room, finally. A live conversation, recorded for the M Is for More series, bringing both sides of a couple together to hear it at the same time.

Live conversation · Fort Mason, San Francisco

The Primes · Founding Cohort

A private circle for women still leading, building, and becoming.

Founding applications close September 21, 2026. 6 spots remaining.

Apply for a Founding Spot →
Justine Reichman recording Essential Ingredients

Essential Ingredients Podcast

Most wellness content stays on the surface.
This doesn't.

330 conversations with the founders, scientists, and practitioners actually reshaping how we live. No talking points. No fluff. The conversations you've been waiting for someone to have.

1.5M+

Downloads

330

Episodes

50+

Countries

Browse All 330 Episodes →

Ask Justine · The Insight Commons

330 episodes of wisdom.
One place to ask anything.

The answer you need already exists. Justine spent years going to get it — draw from 330 vetted conversations, on the record, sourced back to the expert who said it.

Justine answers weekly for subscribers

Ask Your First Question →
Ask Justine

Articles & The Journal

Essays, Research & Editorial.

More Ways to Take Part

All Events →
The Good Stuff Guide
Vetted by JustineShop with purpose

The Good Stuff Guide

Trusted brands and resources across clean beauty, conscious food, wellness, and sustainable living.

Ross Valley Farm Walk
Community WalkEvery last Sunday

Farm Walk Series — Kickoff

Ross Valley and Palm Hill kick off their 2026 monthly Farm Walk series. Two neighborhoods, one shared mission.

Monthly through September

All Power, No Pause
Members RetreatOctober 8, 2026

All Power, No Pause

A full-day immersive experience — curated conversations, expert voices, movement, nourishment, and a room full of women in their absolute prime.

Intimate · Members + invited guests only

M Is for More: Live — Petaluma
Live Event · $35November 13, 2026 · 4 PM

M Is for More: Live — Petaluma

One letter. One shift. One evening that changes how you see what's possible. Join Justine Reichman and Dr. Lisa Brent for a live conversation you won't stop thinking about.

Limited seats · Luma Fitness, Petaluma

The Essential Ingredients Letter · Every Thursday

Every Thursday I send one thing worth your attention.

Food, wellness, sustainability, and the choices that shape how you live — curated from 330 conversations with the people building a better way.

Join thousands of conscious leaders who read it every week.

The Essential Ingredients Letter · Free

Get the Good Stuff Guide + one useful note every Thursday.

Join the conversation on food, wellness, sustainability, and the choices that shape how we live.

Subscribe on Substack →

Or get the guide directly from NextGen Purpose

Subscribe on Substack too →

Every Thursday · No spam · Cancel any time

Free

Weekly newsletter, every Thursday

Free

Full archive + podcast recaps

Paid

Early episodes + bonus dives

Paid

Event priority + community access

Free · 60 Seconds

Find your conscious
living type

A quick quiz that identifies which area of food, wellness, and sustainability most drives you — then sends a personalised starter guide directly to your inbox.

Your food & wellness values archetype

A weekly personalised letter

Curated resources matched to your type

Take the Quiz →

Free · Results emailed instantly · No spam

For Brands & Partners

Reach 1.5M+ conscious consumers — authentically.

Podcast sponsorships, newsletter placements, events, and editorial content. Your story, told in Justine's voice to an audience that already trusts it.

View Partnership Options →

The Conscious Collective

Ready to go deeper?

The podcast is free. The newsletter is free. When you're ready for more, the listener community is here.

MORE · Listener Community

For the listeners who are done going it alone.

A home for Essential Ingredients listeners ready to turn what they learn on the podcast into how they live — together, with intention and without perfection.

Community events and seasonal gatherings
Curated guides and vetted recommendations
First access to new NGP content and events
Join MORE →

Free to join · Conscious Collective community