
Joshua Greenstein · Founder of Israeli Wine Producers Association (IWPA)
The Incorporation Method helps you turn what matters into practical changes that fit your life.
“Discover the rich history, unique terroir, and innovative practices shaping Israeli wine. Joshua Greenstein shares insights on how Israeli wines are breaking stereotypes, embracing ancient heritage, and advancing sustainability.”
In This Episode
Israeli wine history and why most people get it wrong
Terroir and soil diversity across Israel's wine regions
Innovative grape varieties rooted in biblical heritage
Sustainable and kosher winemaking — indistinguishable from the best
How the IWPA is building 'Brand Israel' in the U.S. market
Challenges and opportunities in the Israeli wine industry today
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Justine Reichman
Founder & CEO of NextGen Purpose. Host and Executive Producer of Essential Ingredients — 11 seasons, 330+ episodes, and a growing movement.
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